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Spotlight: Consuming Markets
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Coffee's Essential Worker Community: An Action Oriented Path to Building Back Better with Living Wage and Living Income
Living wage and income have long been gaining steam among the media, global governments, sustainability standards, businesses, and a wealth of other actors, including consumers. But the necessity of ensuring a basic but decent living is more stark than ever in an age where vulnerability abounds.

NEW Market Research
Five Key Takeaways from the National Coffee Data Trends Study: Specialty Coffee Breakout Report
The National Coffee Data Trends Study is packed with information: conducted twice a year, the report tracks coffee consumer trends, attitudes, and behavior. What are five key things that the specialty coffee industry should pay attention to specifically? Learn more from the SCA’s Research Manager, Katie von der Lieth →
Explore the Latest Resources

Science, Social Impact, and Supply Chain Intervientions | Re:co
Many of us in coffee innovate in an attempt to improve the livelihoods of coffee producers: from Direct Trade to social programs, from certifications to traceability. But how do we know if these innovations work?

Charting Specialty Coffee’s Future | Re:co
How does the coffee system work? Does it work for everyone? Where can we leverage change?

Five Key Takeaways from The National Coffee Data Trends Study’s Specialty Coffee Breakout Report
The Specialty Coffee Breakout Report of the National Coffee Data Trends Study (2021) is packed with information. Navigate the report and identify five key takeaways with help from the SCA’s Research Program Manager, Katie von der Lieth.

Europe’s Cafés and Coffee Shops (2020)
How many cafés and coffee shops were there across Europe in 2020?

Europe’s Retail Sales of Coffee (2020)
What was the total value of coffee consumed in cafés and coffee shops across Europe in 2020?

The 2021 National Coffee Data Trends Specialty Coffee Breakout Report
Download the free Specialty Coffee Breakout Report of the National Coffee Data Trends Study (US, 2021) directly from the National Coffee Association.

2017 US Specialty Coffee Consumption Trends
How many people in the United States drank specialty coffee in 2017? What was the demand for specialty coffee? How had it grown over time?

Exploring the Economics of the Supply Chain
Tim Chapdelaine, Heather Perry, Peter Giuliano, and Heather Ward discuss the illustrative economic outlook of coffee’s supply chain.

Water Security and Coffee: Protecting a Critical Resource
We face a global water crisis. Rapid economic development combined with exponential population growth over the past century are increasing demands on water resources, while environmental degradation threatens water supplies.

Vision Check | 25, Issue 10
Are premiums, certifications, and our industry as a whole, doing enough to counteract rising inequality and provide a decent standard of living for farmworkers and their families?

US Coffee Market Overview (2018)
What was the retail value of coffee consumed in 2018? Where was it consumed?

US Coffee Market Overview (2017)
What was the retail value of coffee in 2017? Where was it consumed?

Coffee and Forests
Ellie Hudson, Kim Elena Ionescu, Bambi Semroc, Niels Naak, and Valerie Beard discuss coffee and forests.

Value Creation and Equitable Distribution
Ellie Hudson and Kim Elena Ionescu discuss value creation and equitable distribution.

The Living Income Movement
Ellie Hudson, Christina Archer, Stephanie Daniels, Michelle Murray, and Jeremy Dufour discuss the living income movement.

Understanding Shifting Coffee Identity Standards
Mario Fernandéz traces the debates around coffee’s identity, from the first to the third wave.

Understanding Coffee's Global Growth | 25, Issue 12
Coffee industry growth and trends are difficult to quantify on a global scale, but if you start to look at different geographical regions and analyze what factors are leading growth, similarities between markets begin to surface.

Together Is Better: Providing a More Equitable Return to Farming Communities
Miguel Zamora asks: How can the coffee industry provide a more equitable return?

The Taste of Climate Change: Sustainability Lessons from Tea Farmers | 25, Issue 4
The changes Dr. Selena Ahmed measured in the amounts of tea secondary metabolites correspond to the sensory perceptions of farmer, consumer, and standardized taste panelists during our taste tests; the research also documents a decline of up to 50% in household income from tea sales.

The Importance of Collaboration: Building Trust with Local Government in Kenya
Laban Njuguna explores the role of government agencies and the importance of making information available to growers.

Aprender
Un caso de negocio para incrementar el consumo de café especial en países productores
Las oportunidades adicionales para crear y capturar más valor son clave para que los productores reduzcan el riesgo. Por lo tanto, es vital comprometerse con estrategias que les permitan a los productores crear (más) valor y obtener un mayor y mejor parte del precio al consumidor →